Levis, Live Unbuttoned Commercial.

Levis commercial (click here)

Levis, a popular brand of quality jeans released a commercial that a lot of people loved. The Levis commercial is all about a guy and a girl standing together on top of a wharf dock. The guy says sweet things to the girl, and asks her if she has tried jumping off a wharf before. The guy and the girl gets undressed; they counted 1..2..3.. then they both jumped and made out underwater. Before they jumped, the guy held the girl's hand and tells her to trust him. This commercial appeals to me because it's something unusual; it is very uncommon. This commercial shows some thrill to life. It's effective meta-information because it motivates me to take risks in life. The commercial portrayed trust, risk and love.